Thursday, November 23, 2006

Hotels, Hostels and Accommodations in Dublin, Ireland

Your name?
Rosie Shaw

What is your site called?
Dublin Events – Your online resource for everything you’ll need to travel to Dublin and Ireland

How old is the site?
Online since 1998

What is the one unique feature of this site?
The Dublin Events website has been in the forefront with Dublin tourism information since the past eight years. The website is a complete tourism and information portal for Dublin, Ireland. It offers information and online booking for hotels, hostels and other accommodations in Dublin, along with car hire and rentals, flight information and booking and other information like events and entertainment in Dublin. The website also offers information about popular restaurants in Dublin, dining places, bars and pubs in Dublin and places to see and visit. The website is getting traffic solely from search engines.

Do you make money from this site?
Yes. The site is earning from several different affiliate programs as well as from Google Adsense.

What is the main revenue stream for this site?
The main revenue stream for this site is Affiliate programs for hotel reservation and booking. The biggest of them is the affiliate program by BookAssist. Google Adsense is the second highest revenue stream for the website.

If you were to sell this site, how much do you think it will sell for?
We do not intend to sell the site, but a guess would be $10k+

What are your plans with this site?
We want to further expand the website and make it the most popular tourism site for Dublin and Ireland. We have recently launched a completely new section for Ireland tourism and also launched a travel links directory for exchanging links with other travel related and industry sites.

What sites are your biggest competitors?
Visit Dublin
Dublin Uncovered
Dublin Tourist

Do you rank well in search engines for this site? If yes, for what search terms?
Yes. The website is now showing on first page on major search engines like Google, Yahoo and MSN for a number of competitive keywords like ‘Dublin Hotels’, ‘Dublin Car Hire’, ‘Dublin Hostels’, ‘Restaurants in Dublin’, ‘Dublin Cinemas’, ‘Dublin Theatres’ and other Dublin related keywords. Most of these search terms are highly competitive.

How have you promoted this site in the past?
We have promoted the site on Search Engines, through organic search results, through ezines and newsletters, but no paid advertising.

Going forward how do you intend to promote this site?
We will be looking for paid advertising and also go for PPC to promote the site further and get traffic to the site to increase bookings and revenue.

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